Thursday, 21 April 2016

Position Statement 2016

At this point, I consider myself an illustrator who aspires to use the power of emotion to move people to empathy and appreciation, forming personal and relatable connections between my illustrations and the viewer.
I feel investing my time into researching, and becoming personally involved with the people or subjects I wish to illustrate benefits my work and allows me to capture the atmosphere, feelings, surroundings I experience, creating a certain focus, all of which can be lost in a photograph.
Growing up in the Lake District, moving to a city has influenced the way I observe different cultures and environments.  I am forever intrigued by how different environments create different people, and how an ordinary day to one person is an extraordinary day to another.  Immersing myself into different cultures and environments is definitely something I plan to do to inspire my creativity and provide me with endless reportage opportunities to illustrate my personal experiences.

 My practice is heavily influenced by capturing and interpreting the candid side of society, changing the unnoticed, mundane moments into extraordinary stills - the excitement I get when catching that moment you miss your mouth when drinking a brew is slightly odd.
Having a strong moral compass, the ability to question or raise awareness to social issues within my illustrations drives my practice forward so creating awareness work for charities would not only suit practice but would also adhere to my personal ethos.
I hope to soon be attached to an agency that will provide me with the exposure I need to attract organisations looking for heart stories to be interpreted with a authentic and sensitive approach to motivate people to take actions.
My career ambition is to have an established and renowned practice that connects me a variety of awareness organisation, which uses my illustrations and approach to benefit society. 

I feel it is important for me to remain in a creative environment to network and form connection with those who share similar interest and values. 

online presence links: http://rebeccawilliamsonillustration.com/  https://www.facebook.com/REW.illustration/      https://www.instagram.com/rebeccawilliamsonillustration/

Summrative Evaluation

When starting the course, I was not clear on what illustration entailed, or how my skills could be applied to a career.
From ppp modules and briefs, I now have a realistic awareness of my chosen sector and my place within it.
Over these 3 years I have been introduced to many avenues  illustration could take me into – editorial, narrative, publishing etc., but a specific direction for me had not become clear until this year.
I have really enjoyed the process of creating work for a purpose, from projects I have undertaken over the last 2 years especially, those that have allowed me to communicate my personal connection with the subject matter, or that revolve around a social issue have been the most successful. Having a strong moral compass, the ability to raise awareness to social issues within my illustration seems to drive my practice and motivation, therefore creating work for charity campaigns is somewhere I can see myself and my design work fitting.
Although I do like working from home in my own environment, regular discussions about my work with tutors and peers in a creative environment has been vital to keep me on track and help me deal with self-doubt or when I have encountered a creative block.
Not only this, living with other creatives from a range of courses at LCA has been really beneficial for me, broadening my artistic interest and providing me with a supportive and sympathetic home environment.
Seeing how course peers have formed recognisable practices is really encouraging, it has been reassuring to see that there is no one way to tackle a brief, and that I should be confident in my individual tone of voice and approach.
Though my practice still centres around the use of detailed work through hand rendered processes, the skills I have gained using digital software has massively evolved my practice and opened up a variety of opportunities I could do with my analogue illustrations. A process I have developed is overlaying and combining illustrations to create a more expressive piece. I have had a tendency to focused too much on explaining my pieces rather than developing ideas when I could have simplified work if I hadn’t overthought it.
collaborating with a photographer has probably been one of the most a defining moment for me over the last 2 years as I was able to discuss with him the mood and message I would want the photo to capture.  I feel my work has definitely benefitted from better quality references.  Though we specialise in different areas, we share the same creative vison.
 We plan to create a promotional pack of our current project (documenting Bradford) to show to potential galleries that could feature the project. Keeping up a collaboration I hope will introduce double the exposure and opportunities to both our practices.
One of the most significant part of our ppp module, and the one I found most challenging, was contacting people who could have an impact on our creative future. The fear that people would think I was being intrusive made me hesitant to contact them, I also struggle with conveying what I want to say both verbally and in writing, so the effort it takes to rehearse or write is discouraging.
Emails I have received back from practitioners I admire have been really humbling and motivating, especially when they have spoken so kindly about the work I had shown them, I had considered them  ‘famous’ in the illustration world, and therefore did not expect a response.  However, I have not as yet heard anything back from agencies I aspire to work for, this is really disheartening as I think a agent would be really beneficial to my practice and fear I will struggle for commissions without one.
This year has made me realise the importance of contacting people not only in the creative industries, but more broadly. I have recently been offered the position of Creative Workshop Assistant at a local arts community that came about after I contacted a woman for advice on my current project working with the elderly. She is linked to creative events focused on my current project area and has helped create this opportunity.
I have also started to contact charities introducing my desire to produce work for charity purposes in the hope I would be directed to companies/agencies that provide charities with awareness campaign illustrations or a direct commission.  This is something I have been putting off for a while as when looking on contact pages on charity websites their was no specific person to contact about awareness visuals so presumed I was looking in the wrong place. However I have come to the conclusion that I won’t know unless I ask - ‘shy bairns get nowt ‘ as John Watters would say.
Creating a strong and diverse online presence is one of the most important lessons I will take with me when I leave. Having somewhere I can direct people to which contains examples of my work when speaking to potential clients is easy and beneficial. Though I’ve only had 3 commissions from my online presence this year, it shows it works and I just needs to make sure I use is regularly to get people to take notice of me and my work.
I am really glad this year has given me the opportunities and the freedom to self-direct briefs and deal with clients in a supportive environments as it has given me a taster of what life could be like, dealing with realistic deadlines and having to balance several briefs at a time. It has also allowed me to ask tutors advice about things I am not sure about when dealing with clients, something I will not have next year. I think it has built up my confidence, as I have had to rely on my intuition and self-reassurance with some of my illustrations. I think the course has set me up for the outside world and the rest is knowledge I will gain from experience in the creative industry.

602 Presentation

PPP Presentation Boards

Proffessional Portfolio 2016

Wednesday, 20 April 2016

promotional pack 2


Promo Pack 1


creating sleeves for cv to fit into 


rotary cutting postcard edges - 6 post cards on ...and off! 






i am really happy with the design of this pack because it is different and i like how it is compacts everything into one net - (its its own envelope, post cards are detectable etc),  one thing that i didn't think about when coming up with this design is if people would even know that they could easily detached the postcards to use as postcards (the perforated lines are not obvious)
Also, as i had to work to a smaller scale to make sure i would be able to reprint in the future on my own A4 printer, i didn't account for having to make the promo material inside the pack to be even smaller - such as the cv, i had a lot of issues with adding all the information i needed and wanted yet still making sure you could read it once printed! i also wanted to make sure where i was folding the cv, it would not be threw the text as to distort it... very annoying and fiddly.