things i aim to consider when producing my promo pack.

consider communicating my personality -illustrative(work) personality and individual personality (i.e interests/beliefs/humour/likes/dislikes)

needs to catch the eye of a potential client.

think about how mine can be different from others-make it rememberable.

professionally presented 

do not overcomplicate or overload with text - need to remember I'm a creative - SHOW THIS!

Contain specific information such as experience and understanding of personal goals and achievements.